The mere storage by Amazon, in the context of its online marketplace, of goods which infringe trade mark rights does not constitute an infringement by Amazon of those trade mark rights.
A company which, on behalf of a third-party seller, stores goods without being aware that they infringe trade mark rights does not itself use that trade mark, so long as it does not pursue, like the seller, the aim of offering the goods for sale or putting them on the market.













